Direct Mail

The Fat Lizard is a direct mail envelope that is sent monthly to 3,000 student apartments in the Rexburg area, bringing savings on food, entertainment, travel, and other things that are specifically tailored to students. Direct mail is a tried and true method of reaching college students. What student doesn't like getting mail?

The key to making a direct mail campaign sucessful is to offer the students something of real value. We encourage our clients to offer buy-one-get-one-free or other substantial discounts on their product or service.